Racial profiling is basically where retailers single out shoppers on the basis of skin tone for 'special attention'. Usually this means staff traipse around the store after targeted shoppers with smartphone's or walkie talkies in hand in an obvious manner, which obviously creates for an unwelcoming climate for shoppers.

Virtually every ethnic person in Britain experiences being racially profiled whilst out shopping to some extent, in fact it's become so common that many like us have become immune to the special attention, and just tend to blank them out.

However, it appears some retailers are taking racial profiling to a new extreme such as Sports Direct at Meadowhall Sheffield. Find out why in our video.

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By N Walayat

http://www.walayatfamily.com

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